ÖBB Annual Report 2023

Group Management Report 178 Österreichische Bundesbahnen-Holding Aktiengesellschaft Consolidated Financial Statements | Group Management Report 133 Award-winning sustainability The great success of the previous year was followed in June 2023 by the second edition of the “Green Marketing Award” – co-initiated by ÖBB-Werbung GmbH – as the first Austrian advertising prize for sustainable marketing. The total of 79 submissions were judged by an expert jury in the categories “think different”, “be aware”, “innovate”, “b-2-be” and, for the first time, in the “new momentum” category. The gold, silver and bronze awards were presented this year at the gala in the ÖBB general cargo hall at Vienna’s old Nordwestbahnhof railway station. Naturally, the gala was once again organised by ÖBB-Werbung GmbH in accordance with the guidelines of the Austrian Ecolabel for Green Meetings and Green Events. ÖBB received a silver award for the “Rail Bees” project in the “be aware” category. In 2023, ÖBB also received awards in other areas. The company was once again named Austria’s most sustainable brand in the Sustainable Brand Ranking and nominated for the German Sustainability Award in the “Mobility Services” category. One year after receiving the Austrian Ecolabel for Green Meetings and Green Events in April 2023, ÖBB-Werbung GmbH was also honoured with the special prize in the Green Events category of the Austrian Event Award. Outlook for 2024 #WirFahrenGruen - next year as well Raising internal awareness of sustainability and climate change mitigation will also be a top priority next year. This year’s success means that the ÖBB Bee and Flower Cycle is to take place again in cooperation with “Österreich radelt” – in the usual or adapted form. The success of the first two editions of the “Green Marketing Award” means that this award for sustainable marketing will also be presented again in 2024. Marketing cases are therefore to be submitted again next year in four different categories. The long-standing collaboration with Licht ins Dunkel is being continued in 2024 and supported with internal and external measures around the Christmas period. Österreichische Postbus Aktiengesellschaft has already announced its intention to donate a vintage car - restored by apprentices – for a good cause in 2024, as it did in 2022 and 2023. The aim is to auction the object in favour of Licht ins Dunkel in a high-profile auction. Cooperations and memberships (excerpt) International Union of Railways (UIC), Community of European Railways (CER), Xrail, respACT, Greenpeace, RailSponsible, Rail Freight Forward, Institutional Shareholder Services (ISS ESG), klimaaktiv, WIMEN, CEOs FOR FUTURE, Caritas Vienna, Licht ins Dunkel, Österreich radelt, CombiNet,... GRI 2-28 Other significant measures Social Responsibility (excerpt) Girls just wanna have Bahn! | Participation of ÖBB in the Vienna Daughters’ Day 2023. Making wishes come true | ÖBB employees fulfil a seriously ill child’s dream of driving a real locomotive. Sleeves up, we’re cleaning up! | ÖBB employees collect approx. 300 litres of rubbish on Vienna’s Danube Island in the world’s largest bottom-up citizens’ movement for a clean environment. Cycling for bees and flowers | Enthusiasts established the 15th ÖBB Blühwiese (flowering meadow) by cycling for more biodiversity and species diversity during the intensive campaign in cooperation with “Österreich radelt”. ÖBB Housing | As housing has become very expensive in recent years, ÖBB provides its employees with modern and affordable rental flats. Sustainable neighbourhood development at Nordwestbahnhof | Together with the City of Vienna, high-quality living space for 16,000 people is being created at the former Nordwestbahnhof freight station. | MR133